Showing posts with label facebook. Show all posts
Showing posts with label facebook. Show all posts

Wednesday, March 30, 2011

Facebook Marketing Campaigns

Are you still on the fence about whether it is worth it to invest the time and/or money into creating a solid Facebook Marketing Campaign? Perhaps the fact that more than half the population of the United States over the age of 12 is on Facebook, might make you reconsider any ambivalence that you are currently experiencing. This number will only continue to grow, considering the fact that Facebook is currently deleting over 20,000 accounts every day due to underage users creating the accounts.

One of the most significant aspects of this Social Media milestone, is the fact that just 3 years ago only 8% of the US population had a Facebook account. This level of growth has never been experienced by any other medium in the history of all media (TV, Radio, Newspaper...)

This study was conducted by Arbitron in January of 2011, and highlights the explosive growth of Facebook. There are currently over 200 million active users of Facebook, which is up from 65 million users only 12 months ago.

What does this mean for your business? Well, if you are currently passive about how you have chosen to use Facebook as a way to interact with current customers and seek new ones, you have a tremendous opportunity to improve. Presentation Multimedia createsCustom Facebook Applications, Facebook Landing Pages, Facebook Group Followings, and Robust Facebook Walls with constant updates.

For more information about how Presentation Multimedia can help your business promote to 51% of the US population, please call 914.788.1555 email info@presentationmultimedia.comThis e-mail address is being protected from spambots. You need JavaScript enabled to view it , click http://www.presentationmultimedia.com, or join us on facebook

Wednesday, March 2, 2011

Mobile Commerce + Facebook = More Sales

Mobile Commerce + Facebook = More Sales

With Facebook now being the #1 most viewed website in the world, it is very clear that the integration of marketing through mobile devices with a social media campaign is a must. Facebook is already set up to be viewable on most web enabled phones, so it is very important to have a mobile commerce page that will work in conjunction with your social efforts.

Incorporating mobile is a very important part of increasing social media interactivity, and allowing passionate fans to share their experiences about your products with their friends. With mobile devices, consumers can broadcast their opinions in real time, adding speed and efficiency to a viral campaign. Mobile brings you closer to your consumers, and consumers closer to each other, adding fuel and energy to a brand's awareness. We can add a "like" button to all products featured on a mobile webpage, which generates a buzz whenever someone posts it on their wall.

Having your brand, company, or individual products contain more "likes" on Facebook will help validate your brand while increasing the interactivity with the consumer. Brands thrive on being an intregal part of their consumers' lives, and Facebook allows you engage the fans while leaving a virtual stamp on their wall. For many Facebook users, their wall represents their day to day lives. The more "likes", the more likely that other potential consumers will investigate about that brand.

Facebook and YouTube links can also be integrated into a SMS text message plan, which vastly increases the level of viral activity and ease of accessibility. Presentation Multimedia specializes in helping our clients build up a valuable mobile database, have an active fan base on Facebook, and have their commerce available for purchase on mobile devices.

For more information about our Facebook and Mobile Commerce plans, please visit http://www.presentationmultimedia.com or call 914.788.1555.